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    Legal

    Cookie Policy.

    Cookie Policy

    FiftyTwo, Inc.

    Effective Date: January 1, 2026 Last Updated: January 1, 2026

    Thank You for joining the FiftyTwo, Inc. ("FiftyTwo," "We," "Our," or "Us") Community. We use cookies and similar tracking technologies to enhance Your experience, personalize content, and analyze user traffic. This Cookie Policy explains how We use cookies, Your rights under applicable privacy laws, and how You can manage Your preferences.

    By using our website and mobile application (the "Service"), You agree to Our use of cookies in accordance with this policy.

    1. What Are Cookies?

    Cookies are small text files stored on Your device (computer, tablet, smartphone) when You visit a website or a mobile application. These files help websites and mobile applications remember Your preferences, login details, and browsing activities.

    2. Types of Cookies We Use

    We use the following types of cookies:

    2.1 Essential Cookies (Strictly Necessary)

    These cookies are required for the Services to function properly and include:

    • Authentication cookies (to keep You logged in)
    • Security cookies (to protect against fraud and unauthorized access)
    • Load-balancing and session management cookies

    2.2 Legal Basis - Essential Cookies

    • These cookies are necessary for the performance of our contract with You under GDPR (EU, Denmark), Israeli Privacy Laws, and India's IT Rules, 2021.
    • Under U.S. state privacy laws (e.g., California's CCPA/CPRA, New York's SHIELD Act, and Connecticut Data Privacy Act), these cookies are exempt from consent requirements.

    2.3 Functional Cookies

    These cookies enhance Your experience by remembering:

    • Language settings
    • Display preferences
    • Chat history

    2.4 Legal Basis - Functional Cookies

    • Under EU GDPR, Denmark's Data Protection Act, Israeli Law, and India's IT Rules, You must opt-in consent if You are a resident in these locations.
    • In California, Colorado, Connecticut, Minnesota, New Jersey, Arizona, and Wisconsin, explicit disclosure and the option to opt out are required if You are a resident in these locations.

    2.5 Performance & Analytics Cookies

    These cookies help Us analyze user interactions with the Services, including:

    • Google Analytics
    • Hotjar
    • Other third-party analytics tools

    2.6 Legal Basis - Performance & Analytics Cookies

    • Residents in the EU GDPR, Denmark, Israel, and India must opt-in consent.
    • Residents in California, Colorado, Connecticut, Ohio, and New Jersey can exercise an opt-out option, with a Do Not Sell/Share My Personal Data link for users.

    2.7 Advertising & Marketing Cookies

    These cookies track online behavior to provide personalized ads via:

    • Facebook Pixel
    • Google Ads
    • Other remarketing tools

    2.8 Legal Basis - Advertising & Marketing Cookies

    • Residents in the EU GDPR, Denmark, Israel, and India must provide explicit opt-in consent.
    • Residents in California (CPRA), New Jersey, Minnesota, Arizona, Connecticut, Ohio, and Colorado may exercise their right to opt-out via a Do Not Sell/Share My Data link.

    3. U.S. State-Specific Cookie Law Compliance

    We comply with the cookie laws in the following U.S. states:

    3.1 California (CCPA/CPRA)

    • Users have the right to opt out of "selling" or "sharing" personal data, using the link on the Services.
    • Disclosure of targeted advertising cookies is provided through the Services.

    3.2 New York (SHIELD Act)

    • Data collected via cookies are protected using reasonable security measures.
    • If the security measures used for Our cookie-based identifiers are compromised, We will give You notice thereof.

    3.3 Colorado (CPA) & Connecticut (CTDPA)

    • We provide clear opt-out mechanisms for targeted advertising cookies.
    • You have the ability to revoke consent for non-essential cookies.

    3.4 New Jersey, Minnesota, Arizona, Wisconsin, & Ohio

    • This policy provides disclosures about how We use cookies.
    • You have the right to opt-out of cookies used for analytics and advertising cookies.

    4. How We Obtain Your Consent

    We follow regional regulations when obtaining consent:

    • EU, Denmark, Israel, and India: We require explicit opt-in consent for non-essential cookies.
    • California, Colorado, Connecticut, Ohio, New Jersey, Minnesota, Arizona, and Wisconsin: We provide an opt-out option for advertising and analytics cookies.
    • New York (SHIELD Act): No explicit cookie consent required, but data security safeguards are mandated.

    We use a Cookie Banner where required to provide You with control over your cookie preferences.

    5. Managing & Disabling Cookies

    You can manage your cookie preferences through:

    • Browser Settings – Adjust Your browser settings to block or delete cookies.
    • Cookie Consent Manager – Modify Your preferences via Services' cookie banner.
    • Do Not Track (DNT) Signals – We honor DNT signals where required by state laws (e.g., California, Connecticut, and Colorado).
    • Opt-Out Links:
      • California Residents: [Do Not Sell or Share My Personal Information]
      • Colorado, Connecticut, Ohio, New Jersey, Minnesota, Arizona, and Wisconsin Residents: [Opt-Out of Targeted Advertising]

    6. Third-Party Cookies

    We allow third-party partners (advertisers, social media networks, analytics providers) to place cookies on Your device. These third parties comply with their respective privacy laws.

    7. Data Sharing & International Transfers

    Your cookie data may be transferred to servers in the U.S., EU, Israel, or India. When transferring data, we ensure compliance with:

    • EU GDPR (Standard Contractual Clauses)
    • Danish Data Protection Act
    • Israeli Privacy Protection Regulations
    • Indian IT Rules, 2021
    • U.S. State Privacy Laws (California, New York, Colorado, etc.)

    8. Updates to This Cookie Policy

    We may update this policy due to legal changes or modifications in our cookie practices. We will notify You of material changes by posting them on the Services (or in any other reasonable manner of notice which We elect). Continued use of the Services constitutes Your agreement to such updates.

    9. Contact Us

    If You have any questions about our use of cookies, please contact Us:

    Email: info@fiftytwo.co

    Address: 16 Middle Neck Road, Suite 252, Great Neck, New York 11021

    For privacy concerns, please refer to Our Privacy Policy.